I contributed in the strengthening of internal tools of Banco Popular, for the generation of development credits, increasing the productivity of advisors by 15%, thanks to a design strategy focused on the user and the testing with end users.

I built an internal customer management tool for Sistecredito that sought to centralize information in one place, I was able to perform an user definition which allowed the definition of an optimal process flow and the design of an user interface easy to scale thanks to a well-structured design system.

I strengthened the user experience when applying for a 100% digital credit card for Tuya S.A., where the constant review of metrics and user tests allowed to define an ideal interface for the experience.

I designed the Sophos Solutions website based on the requirements of the marketing team, which allowed me to start with the creation of a design system and a functional prototype.

I made the definition of a digital experience for investment management for the protection company, which allowed the user to understand in a more visual way the behavior of their investments on a daily basis.

I led the conceptualization and realization of events focused on strengthening the Colombian software industry, where I had to manage the web pages, printing elements and communication strategy, achieving a clear and assertive communication.

I redesigned the company's website and the different events they held, based on a user-centered design strategy.

I gave support and maintenance to the company's web ecosystem, improving load times and internet positioning.

Design visual experiences for international clients, achieving coherence between their visual identity and the message they wanted to convey.

Support in the creation of visual identity for companies, achieving the unification of concepts and strengthening.

Conduct trainings on MVP and product design, assisting startups that were in the process of definition.

I made physical and digital prototypes for different companies that wanted to innovate with new products.

Support user testing to validate hypotheses and improve products for different customers.

Make high-fidelity prototypes for use in user testing with real customers